Do you update your audience?
Posted on 23rd June 2022
We have been busy writing news articles and blogs for our own websites and for some of our clients. It got us thinking about how many websites and social media accounts that we see, which have not been updated for some time.
What impression do you get of a company who has not updated their socials or their website news page for a while? Blog articles can actually help your website to get found, especially if you have a niche in your industry. If someone is searching for the exact topic that you have written about, it could lead them to your product or services. For networking purposes, blogging as an industry expert is very important and it helps you to gain credibility and trust, which in turn means that people may recommend you.
For us, here at it'seeze Ipswich, a blog/news/or articles page that is out of date, suggests a website that is out of date. If no new content is being published on the website, then it will not perform as well as it could on Google. Time is the number one factor that business owners give, for not updating their websites. However, you can delegate the task to someone in the office, or outsource to digital marketing experts, like us. We provide blog writing services and social media packages for businesses of every size, even for small businesses with a modest budget. SME's are our specialist area and we work with clients across all industries to help them to reach every slice of the market and grow their business. Hit one of the buttons below to get started on updating your audience and to improve on your digital marketing and website presence.
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